:root {
  --ink: #173f3c;
  --ink-deep: #0d2c2a;
  --chalk: #f4eee5;
  --paper: #fcf8f1;
  --wall: #965347;
  --coral: #c87865;
  --amber: #b48748;
  --muted: #52615c;
  --line: rgba(23, 63, 60, .22);
  --display: "Iowan Old Style", "Palatino Linotype", "Book Antiqua", Palatino, "Times New Roman", serif;
  --sans: Inter, ui-sans-serif, system-ui, -apple-system, BlinkMacSystemFont, "Segoe UI", sans-serif;
}

* { box-sizing: border-box; }
html { scroll-behavior: smooth; scroll-padding-top: 96px; }
body {
  margin: 0;
  background: var(--chalk);
  color: var(--ink-deep);
  font-family: var(--sans);
  font-size: 16px;
  line-height: 1.65;
  -webkit-font-smoothing: antialiased;
}
img { display: block; max-width: 100%; }
figure, blockquote, dl, dd { margin: 0; }
a { color: inherit; }
p { margin: 0; }
[id] { scroll-margin-top: 96px; }

:focus-visible { outline: 3px solid var(--coral); outline-offset: 4px; }
.skip-link {
  position: fixed;
  left: 1rem;
  top: -5rem;
  z-index: 100;
  padding: .8rem 1rem;
  background: var(--ink);
  color: white;
}
.skip-link:focus { top: 1rem; }

.shell { width: min(1180px, calc(100% - 2.5rem)); margin: 0 auto; }
.section { padding: clamp(5.5rem, 9vw, 9rem) 0; }
.section-tight { padding: clamp(4rem, 6vw, 6rem) 0; }

.site-header {
  position: sticky;
  top: 0;
  z-index: 40;
  border-bottom: 1px solid rgba(23, 63, 60, .11);
  background: rgba(244, 238, 229, .94);
  backdrop-filter: blur(18px);
}
.nav {
  min-height: 78px;
  width: min(1180px, calc(100% - 2.5rem));
  margin: 0 auto;
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 1.5rem;
}
.brand {
  display: inline-flex;
  align-items: center;
  gap: .72rem;
  text-decoration: none;
}
.brand img { width: 48px; height: 48px; object-fit: contain; }
.brand-copy { display: grid; line-height: 1; }
.brand-copy strong {
  font-family: var(--display);
  font-size: 1.32rem;
  font-weight: 500;
  letter-spacing: .18em;
}
.brand-copy small {
  margin-top: .38rem;
  color: var(--muted);
  font-size: .64rem;
  font-weight: 650;
  letter-spacing: .22em;
}
.desktop-nav { display: flex; align-items: center; gap: 1.3rem; }
.desktop-nav a {
  font-size: .8rem;
  font-weight: 600;
  letter-spacing: .035em;
  text-decoration: none;
}
.desktop-nav a:hover, .desktop-nav a[aria-current="page"] { color: var(--wall); }
.nav-cta, .button {
  display: inline-flex;
  min-height: 47px;
  align-items: center;
  justify-content: center;
  padding: .78rem 1.3rem;
  border: 1px solid var(--ink);
  border-radius: 2px;
  background: var(--ink);
  color: #fff;
  font-size: .79rem;
  font-weight: 750;
  letter-spacing: .06em;
  text-decoration: none;
  transition: background .2s ease, color .2s ease, transform .2s ease;
}
.nav-cta { min-height: 40px; padding: .62rem 1rem; }
.button:hover, .button:focus-visible, .nav-cta:hover, .nav-cta:focus-visible {
  background: var(--ink-deep);
  transform: translateY(-2px);
}
.button.secondary { background: transparent; color: var(--ink); }
.button.secondary:hover { background: rgba(23,63,60,.08); }
.button.light { border-color: #fff; background: #fff; color: var(--ink); }
.button.light.secondary { background: transparent; color: #fff; }
.mobile-menu { display: none; position: relative; }
.mobile-menu summary {
  min-width: 74px;
  min-height: 42px;
  display: grid;
  place-items: center;
  border: 1px solid var(--ink);
  border-radius: 2px;
  font-size: .78rem;
  font-weight: 750;
  letter-spacing: .08em;
  list-style: none;
  cursor: pointer;
}
.mobile-menu summary::-webkit-details-marker { display: none; }
.mobile-panel {
  position: absolute;
  top: calc(100% + 1rem);
  right: 0;
  width: min(330px, calc(100vw - 2.5rem));
  padding: .8rem 1.2rem;
  border: 1px solid var(--line);
  background: var(--paper);
  box-shadow: 0 22px 54px rgba(13, 44, 42, .16);
}
.mobile-panel a {
  display: block;
  padding: .9rem 0;
  border-bottom: 1px solid var(--line);
  text-decoration: none;
}
.mobile-panel a:last-child { border-bottom: 0; color: var(--wall); font-weight: 750; }

.eyebrow {
  margin: 0 0 1.2rem;
  color: var(--wall);
  font-size: .7rem;
  font-weight: 800;
  letter-spacing: .2em;
  text-transform: uppercase;
}
h1, h2, h3 {
  margin: 0;
  font-family: var(--display);
  font-weight: 400;
  line-height: 1.04;
}
h1 { font-size: clamp(3.25rem, 6.1vw, 5.9rem); letter-spacing: -.045em; }
h2 { font-size: clamp(2.4rem, 4.5vw, 4.35rem); letter-spacing: -.035em; }
h3 { font-size: clamp(1.55rem, 2.2vw, 2.05rem); }
.text-action {
  display: inline-flex;
  width: fit-content;
  align-items: center;
  gap: .65rem;
  padding-bottom: .25rem;
  border-bottom: 1px solid currentColor;
  color: var(--ink);
  font-size: .86rem;
  font-weight: 750;
  text-decoration: none;
}
.text-action::after { content: "→"; color: var(--coral); }
.text-action:hover { color: var(--wall); }
.actions { display: flex; flex-wrap: wrap; align-items: center; gap: 1.15rem; margin-top: 2rem; }
.nuance-frame { position: relative; isolation: isolate; }
.nuance-frame > img { position: relative; z-index: 1; }

.hero { padding: 2.7rem 0 clamp(5rem, 8vw, 7.5rem); }
.hero-grid {
  display: grid;
  grid-template-columns: minmax(0, .9fr) minmax(430px, 1.1fr);
  gap: clamp(3rem, 6vw, 6rem);
  align-items: start;
}
.hero-copy { padding: clamp(2.5rem, 6vw, 5.5rem) 0 0; }
.hero-copy h1 { max-width: 9.5ch; }
.hero-copy .lead {
  max-width: 34rem;
  margin-top: 1.8rem;
  color: #43534e;
  font-size: 1.06rem;
}
.action-note {
  max-width: 28rem;
  margin-top: 1rem;
  color: var(--muted);
  font-family: var(--display);
  font-size: .93rem;
  font-style: italic;
}
.hero-visual { position: relative; margin: 0; }
.hero-visual img {
  width: 100%;
  aspect-ratio: 4 / 5;
  object-fit: cover;
  object-position: center;
}
.nuance-frame::after {
  content: "";
  position: absolute;
  inset: 1.05rem -1.05rem -1.05rem 1.05rem;
  z-index: 0;
  border: 1px solid var(--coral);
}
.hero-visual figcaption {
  position: static;
  width: auto;
  margin: .85rem 0 0;
  padding: 0 0 0 1rem;
  border-left: 2px solid var(--coral);
  font-family: var(--display);
  font-size: .92rem;
  line-height: 1.4;
}

.manifesto { border-top: 1px solid var(--line); border-bottom: 1px solid var(--line); }
.manifesto-grid { display: grid; grid-template-columns: 100px 1fr; gap: 4rem; }
.section-number { color: var(--coral); font-family: var(--display); font-size: 1.2rem; }
.manifesto h2 { max-width: 13ch; }
.manifesto-copy {
  max-width: 44rem;
  margin: 1.6rem 0 0 auto;
  color: #44534e;
  font-size: 1.08rem;
}

.work-grid {
  display: grid;
  grid-template-columns: minmax(360px, .92fr) minmax(0, 1.08fr);
  gap: clamp(4rem, 8vw, 8rem);
  align-items: start;
}
.work-main { position: sticky; top: 112px; margin: 0 1rem 1rem 0; }
.work-main img { width: 100%; aspect-ratio: 3 / 4; object-fit: cover; }
.work-copy { padding-top: clamp(2rem, 6vw, 6rem); }
.work-copy h2 { max-width: 11ch; }
.work-copy > p:not(.eyebrow) { max-width: 35rem; margin-top: 1.7rem; color: var(--muted); }
.work-copy > .text-action { margin-top: 1.6rem; }
.work-detail { width: min(410px, 82%); margin: 5rem 0 0 auto; }
.work-detail img { width: 100%; aspect-ratio: 4 / 5; object-fit: cover; object-position: center 45%; }
figcaption {
  margin-top: .75rem;
  color: var(--muted);
  font-size: .76rem;
  letter-spacing: .04em;
}

.services { background: var(--paper); }
.section-heading {
  display: grid;
  grid-template-columns: 1.15fr .65fr;
  gap: 5rem;
  align-items: end;
}
.section-heading h2 { max-width: 12ch; }
.section-heading > p { max-width: 28rem; color: var(--muted); }
.service-list { margin-top: 4rem; border-top: 1px solid var(--ink); }
.service-row {
  display: grid;
  grid-template-columns: 90px minmax(0, 1fr) auto;
  gap: 2.5rem;
  align-items: center;
  padding: 2rem 0;
  border-bottom: 1px solid var(--line);
}
.service-row > span { color: var(--coral); font-family: var(--display); }
.service-row p { margin-top: .5rem; color: var(--muted); }
.service-row > a {
  font-size: .82rem;
  font-weight: 750;
  text-decoration: none;
}
.service-row > a span { margin-left: .35rem; color: var(--coral); }
.service-primary { padding: 2.7rem 2.5rem; background: #eee1d6; }

.story { background: var(--ink); color: white; }
.story-grid {
  display: grid;
  grid-template-columns: minmax(370px, .9fr) minmax(0, 1.1fr);
  gap: clamp(4rem, 8vw, 8rem);
  align-items: center;
}
.story-image { position: relative; }
.story-image::before {
  content: "";
  position: absolute;
  left: -1.1rem;
  top: 2rem;
  width: 1.1rem;
  height: 38%;
  background: var(--coral);
}
.story-image img { width: 100%; aspect-ratio: 4 / 5; object-fit: cover; object-position: 44% 42%; }
.story .eyebrow { color: #efb5a8; }
.story-copy h2 { max-width: 11ch; }
.story-copy > p:not(.eyebrow) { max-width: 39rem; margin-top: 1.5rem; color: rgba(255,255,255,.76); }
.story-notes { margin-top: 2.4rem; border-top: 1px solid rgba(255,255,255,.22); }
.story-notes div {
  display: grid;
  grid-template-columns: 90px 1fr;
  gap: 1rem;
  padding: 1.05rem 0;
  border-bottom: 1px solid rgba(255,255,255,.22);
}
.story-notes dt { color: #efb5a8; font-size: .72rem; font-weight: 800; letter-spacing: .16em; text-transform: uppercase; }
.story-notes dd { color: rgba(255,255,255,.8); }

.subscription-grid {
  display: grid;
  grid-template-columns: 1.08fr .92fr;
  min-height: 520px;
  background: #e6d7ca;
}
.subscription-grid figure { min-height: 380px; }
.subscription-grid img { width: 100%; height: 100%; object-fit: cover; object-position: center 45%; }
.subscription-grid > div {
  display: flex;
  flex-direction: column;
  justify-content: center;
  align-items: flex-start;
  padding: clamp(2.6rem, 6vw, 5.5rem);
}
.subscription-grid h2 { max-width: 10ch; }
.subscription-grid p:not(.eyebrow) { margin-top: 1.5rem; color: #45534e; }
.subscription-grid .button { margin-top: 1.8rem; }

.instagram-band { position: relative; padding: 4rem 0; border-top: 1px solid var(--line); border-bottom: 1px solid var(--line); }
.instagram-band::before {
  content: "";
  position: absolute;
  inset: 0 auto 0 0;
  width: 9px;
  background: linear-gradient(var(--wall) 0 48%, var(--coral) 48% 100%);
}
.instagram-inner { display: grid; grid-template-columns: 1.1fr .9fr; gap: 5rem; align-items: end; }
.instagram-inner h2 { font-size: clamp(2rem, 3.6vw, 3.35rem); }
.instagram-inner > p,
.instagram-inner > div:last-child p { max-width: 31rem; color: var(--muted); }
.instagram-inner a { color: var(--wall); font-weight: 750; }
.instagram-action { margin-top: 1rem; }

.visit-grid { display: grid; grid-template-columns: .78fr 1.22fr; gap: clamp(4rem, 9vw, 9rem); align-items: center; }
.visit-image img { width: 100%; aspect-ratio: 3 / 4; object-fit: cover; }
.visit-copy h2 { max-width: 10ch; }
.visit-copy address {
  margin-top: 2rem;
  font-family: var(--display);
  font-size: 1.45rem;
  font-style: normal;
  line-height: 1.4;
}
.visit-copy > p { max-width: 35rem; margin-top: 1rem; color: var(--muted); }

.page-hero { padding: clamp(4.5rem, 8vw, 7.5rem) 0; }
.page-hero-grid {
  display: grid;
  grid-template-columns: minmax(0, 1.03fr) minmax(360px, .97fr);
  gap: clamp(3rem, 7vw, 7rem);
  align-items: center;
}
.page-hero h1 { max-width: 10ch; font-size: clamp(3.45rem, 6.2vw, 5.9rem); }
.page-hero .summary { max-width: 36rem; margin-top: 1.6rem; color: var(--muted); font-size: 1.05rem; }
.page-portrait { position: relative; margin: 0 1rem 1rem 0; }
.page-portrait img { width: 100%; height: min(60vw, 650px); object-fit: cover; }
.wide-image { width: min(1180px, calc(100% - 2.5rem)); margin: 0 auto; }
.wide-image img { width: 100%; aspect-ratio: 16 / 8; object-fit: cover; object-position: center; }
.wide-image.subscription-wide img { aspect-ratio: 3 / 2; object-position: center 46%; }
.detail-grid { display: grid; grid-template-columns: .8fr 1.2fr; gap: clamp(4rem, 8vw, 8rem); align-items: start; }
.detail-grid h2 { max-width: 11ch; }
.detail-list { border-top: 1px solid var(--line); }
.detail-item { padding: 1.5rem 0; border-bottom: 1px solid var(--line); }
.detail-item h3 { font-size: 1.35rem; }
.detail-item p { margin-top: .5rem; color: var(--muted); }
.dark-section { background: var(--ink); color: white; }
.dark-section .eyebrow { color: #efb5a8; }
.dark-section p { color: rgba(255,255,255,.72); }
.audience-grid { display: grid; grid-template-columns: 1.3fr .7fr; gap: 1px; margin-top: 3rem; background: rgba(255,255,255,.22); }
.audience-card { min-height: 260px; padding: 2.2rem; background: var(--ink); }
.audience-card p { margin-top: .9rem; }
.steps { display: grid; grid-template-columns: repeat(3, 1fr); border-top: 1px solid var(--line); border-bottom: 1px solid var(--line); }
.step { min-height: 270px; padding: 2.2rem; border-right: 1px solid var(--line); }
.step:last-child { border-right: 0; }
.step > span { color: var(--coral); font-family: var(--display); }
.step h3 { margin-top: 3rem; }
.step p { margin-top: .8rem; color: var(--muted); }
.scope-panel {
  display: grid;
  grid-template-columns: 1fr .8fr;
  gap: 4rem;
  padding: clamp(2.5rem, 6vw, 5rem);
  border-left: 8px solid var(--coral);
  background: var(--paper);
}
.scope-panel h2 { max-width: 12ch; }
.scope-panel p { color: var(--muted); }
.scope-panel ul { margin: 1.2rem 0 0; padding-left: 1.1rem; color: var(--muted); }
.condition-list { display: grid; gap: .9rem; }
.condition-list strong { color: var(--ink-deep); }
.terms-note { margin-top: 1.2rem; color: var(--muted); }
.conditions-section { padding-top: 0; }
.closing { padding: clamp(5rem, 8vw, 7rem) 0; background: var(--ink); color: white; text-align: center; }
.closing .eyebrow { color: #efb5a8; }
.closing h2 { max-width: 14ch; margin: 0 auto; }
.closing p { max-width: 39rem; margin: 1.4rem auto 0; color: rgba(255,255,255,.72); }
.closing .actions { justify-content: center; }

.legal { max-width: 760px; padding: 6rem 0; }
.legal h1 { font-size: clamp(2.8rem, 6vw, 5rem); }
.legal h2 { margin-top: 2.6rem; font-size: 1.8rem; }
.legal p { margin-top: 1rem; color: var(--muted); }
.legal ul { margin: 1rem 0 0; padding-left: 1.25rem; color: var(--muted); }
.legal li + li { margin-top: .55rem; }
.legal a { color: var(--wall); font-weight: 700; }
.legal .legal-date { color: var(--wall); font-size: .86rem; }

.site-footer { padding: 3.5rem 0; border-top: 1px solid var(--line); background: var(--paper); }
.footer-grid { display: grid; grid-template-columns: 1fr auto; gap: 3rem; align-items: end; }
.footer-grid p { margin-top: .9rem; color: var(--muted); font-size: .84rem; }
.footer-grid p a { text-decoration: none; }
.footer-links { display: flex; flex-wrap: wrap; justify-content: flex-end; gap: 1.15rem; }
.footer-links a { font-size: .8rem; font-weight: 600; text-decoration: none; }
.footer-links a:hover { color: var(--wall); }

@media (max-width: 980px) {
  .desktop-nav { display: none; }
  .mobile-menu { display: block; }
  .hero-grid, .work-grid, .story-grid, .visit-grid, .page-hero-grid, .detail-grid { grid-template-columns: 1fr; }
  .hero-grid { gap: 1.5rem; }
  .hero-copy { padding: 2rem 0 1rem; }
  .hero-visual { width: min(660px, 100%); margin-left: auto; }
  .work-main { position: relative; top: auto; width: min(620px, calc(100% - 1rem)); }
  .work-copy { padding-top: 0; }
  .manifesto-grid { grid-template-columns: 60px 1fr; gap: 2rem; }
  .section-heading, .subscription-grid, .instagram-inner { grid-template-columns: 1fr; gap: 2rem; }
  .service-row { grid-template-columns: 60px 1fr; }
  .service-row > a { grid-column: 2; }
  .audience-grid, .scope-panel { grid-template-columns: 1fr; }
}

@media (max-width: 700px) {
  body { overflow-x: clip; }
  .shell, .nav, .wide-image { width: min(100% - 1.5rem, 1180px); }
  .nav { min-height: 70px; }
  .brand img { width: 42px; height: 42px; }
  .brand-copy strong { font-size: 1.08rem; }
  .brand-copy small { display: none; }
  .section { padding: 3.75rem 0; }
  .section-tight { padding: 3.25rem 0; }
  .hero { padding: 1.25rem 0 4rem; }
  .hero-grid { gap: 1.25rem; }
  .hero-copy h1 { max-width: 10ch; }
  .hero-visual img { aspect-ratio: 5 / 4; object-position: center 60%; }
  .hero-visual figcaption { margin-top: .7rem; }
  .nuance-frame::after { inset: .65rem -.65rem -.65rem .65rem; }
  .manifesto-grid { grid-template-columns: 1fr; gap: 1rem; }
  .manifesto-copy { margin-left: 0; }
  .work-main { width: calc(100% - .65rem); }
  .work-main img { aspect-ratio: 1 / 1; object-position: center 55%; }
  .work-detail { display: none; }
  .service-row, .service-primary { grid-template-columns: 44px 1fr; gap: 1rem; padding: 1.7rem 0; }
  .service-primary { padding: 1.7rem 1.1rem; }
  .story-grid { gap: 2rem; }
  .story-image img { aspect-ratio: 5 / 4; object-position: 44% 35%; }
  .story-image::before { left: 0; width: .5rem; transform: translateX(-.5rem); }
  .story-copy > p:not(.eyebrow) { margin-top: 1.15rem; }
  .subscription-grid { min-height: 0; }
  .subscription-grid figure { min-height: 0; aspect-ratio: 3 / 2; }
  .subscription-grid img { object-position: center 38%; }
  .subscription-grid > div { padding: 2rem; }
  .instagram-band { padding: 3rem 0; }
  .visit-image { display: none; }
  .actions { flex-direction: column; align-items: stretch; }
  .actions .button { width: 100%; }
  .actions .text-action { align-self: flex-start; }
  .page-hero { padding: 3.5rem 0; }
  .page-portrait img { height: auto; aspect-ratio: 3 / 2; object-position: center 42%; }
  .wide-image.subscription-wide img { aspect-ratio: 3 / 2; object-position: center 42%; }
  .audience-card { min-height: 0; padding: 1.7rem; }
  .steps { grid-template-columns: 1fr; }
  .step { min-height: 0; padding: 1.7rem; border-right: 0; border-bottom: 1px solid var(--line); }
  .step:last-child { border-bottom: 0; }
  .step h3 { margin-top: 1.1rem; }
  .scope-panel { gap: 2rem; padding: 1.75rem; }
  .mobile-panel { max-height: calc(100dvh - 90px); overflow-y: auto; overscroll-behavior: contain; }
  .site-footer { padding: 2.75rem 0; }
  .footer-grid { grid-template-columns: 1fr; }
  .footer-links { justify-content: flex-start; }
}

@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  *, *::before, *::after { transition-duration: .01ms !important; }
}